HTC is still making smartphones and will launch a 5G smartphone in 2020
Do you remember HTC? Yes, it had been the world’s largest Android smartphone vendor at just one occasion. HTC has many firsts to its name, the foremost significant being that it had been the primary to launch an Android phone within the sort of the HTC Dream/T-Mobile G1. In recent years, however, it became a sorry spectacle. Its revenue declined continuously between 2016 and 2017. Google acquired a part of HTC’s smartphone division for $1.1 billion in 2017, and therefore the deal closed 2018.
HTC vacated the Indian smartphone market in July of that year. Its last flagship phone launch remains the Qualcomm Snapdragon 845-powered HTC U12+, which was launched in May 2018. In 2019, it made an effect on Indian smartphone vendors to use its name. It stopped selling phones within the UK thanks to a patent dispute, and therefore the HTC Elevate community pack up in December 2019. The last “true” HTC phone launches so far were the HTC U19e and HTC Desire 19+, and therefore the last HTC-branded phone launch was the budget Lava-made HTC Wildfire X. consistent with most observers, HTC’s focus is not any longer on the smartphone market because it now prioritizes other ventures like VR, but the corporate kept saying multiple times that it wasn’t dead. during a strange turn of events, HTC’s new CEO, Yves Maitre, has now said in an interview that HTC is getting to launch a 5G phone this year.
Maitre is the new CEO of HTC since September 2019. He said that 2020 is going to be a year with many development opportunities within the Taiwan market, especially in 5G connected applications and therefore the development of virtual visual content driven by 5G connected applications. HTC will invest more aggressively this year for 2 reasons. Firstly, it plans to launch its first 5G-connected phone, and secondly, it wants to take a position in virtual vision applications.
The interview didn’t enter more details regarding HTC’s first 5G phone and therefore the expected time of its announcement, unfortunately. The United News Network did state that it’s expected that HTC will have extra cooperation with Qualcomm. the corporate also will launch high-end flagship phones first, apparently. However, the interview is unclear whether HTC will adopt a multi-device strategy compared to other manufacturers or launch a mid-range 5G phone. (If HTC wants to launch a 5G phone, it’s multiple options. It can either launch a Qualcomm Snapdragon 865-powered flagship or launch a Snapdragon 765-powered mid-range phone. It can even use one among MediaTek’s 5G Dimensity SoCs.)
There wasn’t anything smartphone-related within the interview. HTC’s that specialize in 5G and VR. computer games and mixed reality is HTC’s topics of focus, as seen within the HTC Vive and therefore the Vive Cosmos. AR also will be the longer-term development focus for the corporate because the company wants to supply the simplest application solutions for such needs. HTC’s opinion about AR is that while many of us are optimistic about AR applications, there are still many parts that require to be refined supported the event of the technology application. HTC will, therefore, believe the acceptable layout, and can not launch-related applications timely. VR will take priority. Finally, the new Vive Cosmos Elite, Vive Cosmos Play, Vive Cosmos XR, and Vive Sync are expected to be shown in San Francisco in mid-March. they’re going to be further displayed during GDC 2020, where content applications are going to be communicated with more game developers during the conference.